Stephen Ekstrom

Stephen Ekstrom is the embodiment of a passionate lifelong learner and a seasoned professional in the tourism industry, serving as the CEO and founder of Learn Tourism | learntourism.org. With over 25 years of experience, he has cultivated a deep understanding of tourism development and education, driven by his commitment to advancing the industry and fostering sustainable economies. Stephen's insatiable curiosity and love of knowledge have made him a proud nerd, constantly seeking to expand his expertise and share his insights with others. Alongside his faithful furry companions, Rudy and Marjorie, he embraces the digital nomad lifestyle, traversing the globe and immersing himself in diverse cultures. A dedicated advocate for continuous improvement, Stephen is a professional member of the Association for Talent Development and a member of Skal International. Stephen holds prestigious certifications in Inclusive and Ethical Leadership from USF, AI Governance and Ethics from Brown University, Sustainable Business Strategy and Transforming Customer Experiences from Harvard Business School, and Sustainable Tourism Destination Management from Cornell.

Education that Takes you places

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Ditch Job Descriptions: Why Skills-First Teams Win in Destination Marketing
Beyond the Job Description: Building a Skills-Based Workforce Presented by the Talent Development ...
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From Campus to Community: Prof. Bryan Lavin on How Students are Shaping the Future of Tourism
From Campus to Community: Prof. Bryan Lavin on How Students are Shaping the Future of Tourism If ...
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Are All of Your Trainings and Certifications Truly Accessible?
Are Allof Your Trainings and Certifications Truly Accessible? Smart, effective, and efficient...
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7 Signs Your Destination Needs Trained Tourism Ambassadors
7 Signs Your Destination Needs Trained Tourism Ambassadors {% video_player "embed_player"...
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Journey Through the Sands of Time: Discovering Passion and Purpose in AlUla
In a world where our passions are often buried under societal expectations, it's refreshing to...
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7 Powerful Ways Learn Tourism Helps DMOs Cut Costs, Boost Efficiency, and Strengthen Tourism Impact
7 Powerful Ways Learn Tourism Helps DMOs Cut Costs, Boost Efficiency, and Strengthen Tourism Impact
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5 Myths About Adult Learning That Are Holding Your Tourism Organization Back
The tourism industry thrives on innovation, yet too many organizations are still relying on...
3 minute read
Does Your Tourism Organization Need a Fractional Chief Learning Officer?
Does Your Tourism Organization Need a Fractional Chief Learning Officer? Here Are 5 Signs It Might...
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10 Reasons Your Organization Needs Better Training for Tourism Ambassadors
10 Reasons Your Organization Needs Better Training for Tourism Ambassadors Tourism isn't just about...
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Focus on Improving, Not Proving
Focus on Improving, Not Proving: The Key to Thriving in Uncertain Times In times of uncertainty,...

Where Will Knowledge Take You?

Curiosity and a passion for lifelong learning fuel both the traveler and those who make experiences worth having. Join us.