Stephen Ekstrom

Advisory Panel Chair and Chief Strategist at Learn Tourism - the nonprofit academy at learntourism.org is Stephen Ekstrom. Ekstrom began his career in the 1990’s on college radio at Quinnipiac University. He went on to create and deliver successful tourism development strategies for now thriving destinations, theme restaurants, cultural institutions, theatrical management companies, and some of the world’s most recognized attractions. He’s called upon to speak at colleges and universities, conferences and countless panel discussions each year. He hosts Learn Tourism's Business Class podcast and is a featured writer for several travel magazines. He’s also been profiled by media giants like the New York Times, NBC, ABC, CBS Morning, and NY1.

Education that Takes you places

4 minute read
How Destination Marketing Organizations Can Bring in Program Sponsors
How Destination Marketing Organizations Can Bring Local Business Partners in as Program Sponsors ...
3 minute read
Better Visitors: Leveraging Education to Shape Sustainable Tourism
Education as a Catalyst for Better Visitors: Aligning Tourism with Stewardship and Sustainability
3 minute read
Do You Really Need Tourism Training? A 2-Minute Self-Assessment for Destination Leaders
Do You Really Need Tourism Training? A 2-Minute Self-Assessment for Destination Leaders
2 minute read
Purpose-Driven Tourism Training Creates Real Impact
It All Begins with Why: How Purpose-Driven Tourism Training Creates Real Impact Every organization...
3 minute read
Meaningful Work Isn’t a Perk. It’s a Strategy for Better Tourism Outcomes.
Meaningful Work Isn’t a Perk. It’s a Strategy for Better Tourism Outcomes.
1 minute read
Unlocking Tampa: A Deep Dive with Santiago Corrada
We're thrilled to announce the latest episode of our podcast, where we sit down with none other...
3 minute read
From Knowledge to Action: The New Standard for Tourism Training Objectives
Great courses don’t start with content—they start with clarity.
3 minute read
AI Didn’t Break Destination Marketing. It Revealed What Matters Most.
AI Didn’t Break Destination Marketing. It Revealed What Matters Most. Artificial intelligence is...
3 minute read
From Applause to Action: Tourism Talks That Change Behavior
From Applause to Action: Designing Tourism Speaker Experiences That Change Behavior Tourism...
3 minute read
Stop Managing Tourism. Start Designing It.
Design thinking is not a buzzword. It is a business advantage hiding in plain sight across the...

Where Will Knowledge Take You?

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