Stephen Ekstrom

Stephen Ekstrom is the embodiment of a passionate lifelong learner and a seasoned professional in the tourism industry, serving as the CEO and founder of Learn Tourism | learntourism.org. With over 25 years of experience, he has cultivated a deep understanding of tourism development and education, driven by his commitment to advancing the industry and fostering sustainable economies. Stephen's insatiable curiosity and love of knowledge have made him a proud nerd, constantly seeking to expand his expertise and share his insights with others. Alongside his faithful furry companions, Rudy and Marjorie, he embraces the digital nomad lifestyle, traversing the globe and immersing himself in diverse cultures. A dedicated advocate for continuous improvement, Stephen is a professional member of the Association for Talent Development and a member of Skal International. Stephen holds prestigious certifications in Inclusive and Ethical Leadership from USF, AI Governance and Ethics from Brown University, Sustainable Business Strategy and Transforming Customer Experiences from Harvard Business School, and Sustainable Tourism Destination Management from Cornell.

Education that Takes you places

1 minute read
Journey of a Destination Marketing Expert with Kristen Esposito, Brand USA Board Member
Join us on this captivating episode of"Business Class," hosted by Stephen Ekstrom, CEO &...
2 minute read
8 Valuable LMS Features for Training Tourism Stakeholders, Ambassadors, and Advocates
In the dynamic world of tourism, the success of any destination relies heavily on the knowledge and...
2 minute read
Building Support for an Online Ambassador Training Program: Practical Advice for Destination Marketing Organizations
In today's fast-paced digital world, destination marketing organizations (DMOs) constantly seek...
3 minute read
How Does Tourism Benefit Local Communities?
Tourism: A Catalyst for Community Growth and Sustainable Development
1 minute read
7 Online Courses Every Destination Marketing Organization Should Offer
Destination Marketing Organizations (DMOs) can significantly enhance their efforts by offering...
2 minute read
Integrating DMO Branding into Online Training Programs for Brand Ambassadors and Tourism Advocates
Destination Marketing Organizations (DMOs) play a crucial role in promoting and enhancing the image...
2 minute read
Why You Should Own Your Tourism Training and Ambassador Programs
The Value of a DMO Owning Its Ambassador Training Program
1 minute read
Insights from Fred Dixon, CEO of NYC Tourism and Chair of Destinations International
In this captivating episode ofThe Learn TourismPodcast, host Stephen Ekstrom, CEO & Co-Founder,...
2 minute read
Three Key Actions for Destination Marketers after the 2023 Destinations International Conference
The 2023 Destinations International Conference brought together destination marketers worldwide to...
1 minute read
Insights from the 2023 Destinations International Conference...
The 2023 Destinations International Conference brought together tourism professionals, industry...

Where Will Knowledge Take You?

Curiosity and a passion for lifelong learning fuel both the traveler and those who make experiences worth having. Join us.